{"id":7715,"date":"2026-07-31T10:17:28","date_gmt":"2026-07-31T03:17:28","guid":{"rendered":"https:\/\/useful.vn\/?p=7715"},"modified":"2026-07-31T10:17:28","modified_gmt":"2026-07-31T03:17:28","slug":"ly-do-mon-trung-quoc-lien-tuc-tao-trend-tai-viet-nam","status":"publish","type":"post","link":"https:\/\/useful.vn\/?p=7715","title":{"rendered":"L\u00fd do m\u00f3n Trung Qu\u1ed1c li\u00ean t\u1ee5c ‘t\u1ea1o trend’ t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"
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\nL\u00fd do m\u00f3n Trung Qu\u1ed1c li\u00ean t\u1ee5c ‘t\u1ea1o trend’ t\u1ea1i Vi\u1ec7t Nam <\/h1>\n

C\u01a1n s\u1ed1t du l\u1ecbch h\u1eadu Covid-19, s\u1ef1 \u0111\u1ed3ng \u0111i\u1ec7u v\u0103n h\u00f3a v\u00e0 hi\u1ec7u \u1ee9ng \u0111\u00e1m \u0111\u00f4ng \u0111\u00e3 t\u1ea1o n\u00ean c\u00e1c “trend” \u1ea9m th\u1ef1c Trung Qu\u1ed1c nh\u01b0 tr\u00e0 chanh gi\u00e3 tay, l\u1ea1p x\u01b0\u1edfng n\u01b0\u1edbng \u0111\u00e1.<\/p>\n

Ngay khi nghe tin m\u00f3n s\u1eefa tuy\u1ebft V\u00e2n Nam l\u1ea7n \u0111\u1ea7u xu\u1ea5t hi\u1ec7n \u1edf TP HCM, Ho\u00e0ng An \u0111i 20 km t\u1eeb C\u1ee7 Chi, x\u1ebfp h\u00e0ng ch\u1edd hai ti\u1ebfng \u0111\u1ec3 \u0111\u01b0\u1ee3c u\u1ed1ng th\u1eed. M\u1ed7i l\u1ea7n bi\u1ebft c\u00f3 \u0111i\u1ec3m \u0103n u\u1ed1ng, vui ch\u01a1i m\u1edbi xu\u1ea5t hi\u1ec7n trong b\u00e1n k\u00ednh kho\u1ea3ng 100 km \u0111ang \u0111\u01b0\u1ee3c quan t\u00e2m, c\u00f4 \u0111\u1ec1u r\u1ee7 b\u1ea1n \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m.<\/p>\n

“T\u00f4i kh\u00f4ng h\u1eb3n t\u00f2 m\u00f2 v\u1ec1 h\u01b0\u01a1ng v\u1ecb m\u00e0 mu\u1ed1n xem \u0111i\u1ec1u g\u00ec khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi s\u1eb5n s\u00e0ng x\u1ebfp h\u00e0ng. N\u1ebfu th\u00fa v\u1ecb th\u00ec ch\u1ee5p \u1ea3nh, quay video, c\u00f2n kh\u00f4ng c\u0169ng xem nh\u01b0 c\u00f3 th\u00eam tr\u1ea3i nghi\u1ec7m”, An n\u00f3i, cho bi\u1ebft th\u00edch c\u1ea3m gi\u00e1c l\u00e0 ng\u01b0\u1eddi \u0111\u1ea7u ti\u00ean th\u1eed m\u00f3n m\u1edbi.<\/p>\n

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Gi\u1edbi tr\u1ebb x\u1ebfp h\u00e0ng mua s\u1eefa tuy\u1ebft V\u00e2n Nam t\u1ea1i TP HCM h\u00f4m 27\/7. \u1ea2nh: Tr\u1ea7n Qu\u1ef3nh<\/em><\/p>\n<\/figcaption><\/figure>\n

T\u1eeb tr\u00e0 chanh gi\u00e3 tay, l\u1ea9u mala, b\u00e1nh bao chi\u00ean n\u01b0\u1edbc, l\u1ea1p x\u01b0\u1edfng n\u01b0\u1edbng \u0111\u00e1 \u0111\u1ebfn s\u1eefa t\u01b0\u01a1i tuy\u1ebft V\u00e2n Nam, nhi\u1ec1u m\u00f3n \u0103n Trung Qu\u1ed1c li\u00ean ti\u1ebfp tr\u1edf th\u00e0nh “hi\u1ec7n t\u01b0\u1ee3ng” t\u1ea1i Vi\u1ec7t Nam trong kho\u1ea3ng ba n\u0103m g\u1ea7n \u0111\u00e2y.<\/p>\n

M\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n ch\u00ednh th\u00fac \u0111\u1ea9y tr\u00e0o l\u01b0u \u0111\u1ed3 \u0103n Trung Qu\u1ed1c l\u00e0 c\u01a1n s\u1ed1t du l\u1ecbch t\u1edbi qu\u1ed1c gia n\u00e0y sau \u0111\u1ea1i d\u1ecbch. B\u00e0 Ng\u1ecdc Ch\u00e2m, \u0111\u1ea1i di\u1ec7n Top One Travel, cho bi\u1ebft v\u00e0o n\u0103m 2023, c\u00e1c tour \u0111\u01b0\u1eddng b\u1ed9 qua c\u1eeda kh\u1ea9u L\u00e0o Cai, t\u1edbi lo\u1ea1t \u0111\u1ecba danh V\u00e2n Nam nh\u01b0 H\u00e0 Kh\u1ea9u, B\u00ecnh Bi\u00ean, M\u00f4ng T\u1ef1 thu h\u00fat l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch Vi\u1ec7t, \u0111\u1eb7c bi\u1ec7t gi\u1edbi tr\u1ebb. Sau khi Trung Qu\u1ed1c m\u1edf c\u1eeda du l\u1ecbch, 5 th\u00e1ng cu\u1ed1i n\u0103m 2023, c\u00f4ng ty \u0111\u00f3n 1.300 l\u01b0\u1ee3t kh\u00e1ch v\u00e0 s\u1ed1 kh\u00e1ch \u0111\u00e3 t\u0103ng l\u00ean 20.800 l\u01b0\u1ee3t trong c\u1ea3 n\u0103m 2024.<\/p>\n

Th\u1eddi gian n\u00e0y, du kh\u00e1ch \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m c\u00e1c m\u00f3n \u0103n \u0111\u01b0\u1eddng ph\u1ed1 \u0111\u1eb7c tr\u01b0ng c\u1ee7a \u0111\u1ecba ph\u01b0\u01a1ng nh\u01b0 tr\u00e0 s\u1eefa n\u01b0\u1edbng V\u00e2n Nam, l\u1ea1p x\u01b0\u1edfng H\u00e0 Kh\u1ea9u n\u01b0\u1edbng \u0111\u00e1, tr\u00e0 chanh gi\u00e3 tay hay c\u00e1c lo\u1ea1i b\u00e1nh truy\u1ec1n th\u1ed1ng. C\u00e1c video chia s\u1ebb sau chuy\u1ebfn \u0111i t\u1ea1o n\u00ean hi\u1ec7u \u1ee9ng “\u0111i \u0111\u00e2u – \u0103n g\u00ec” thay v\u00ec ch\u1ec9 gi\u1edbi thi\u1ec7u c\u1ea3nh \u0111\u1eb9p nh\u01b0 giai \u0111o\u1ea1n tr\u01b0\u1edbc d\u1ecbch.<\/p>\n

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Kh\u00e1ch Vi\u1ec7t ch\u1ee5p \u1ea3nh \u1edf n\u00fai tuy\u1ebft Ki\u1ec7u T\u1eed, V\u00e2n Nam n\u0103m 2024. \u1ea2nh: Giang Huy<\/em><\/p>\n<\/figcaption><\/figure>\n

“Nhu c\u1ea7u t\u0103ng, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u F&B Vi\u1ec7t Nam c\u0169ng nhanh ch\u00f3ng c\u1eadp nh\u1eadt xu h\u01b0\u1edbng, du nh\u1eadp m\u00f3n \u0103n Trung Qu\u1ed1c v\u1ec1 v\u00e0 bi\u1ebfn t\u1ea5u ph\u00f9 h\u1ee3p kh\u1ea9u v\u1ecb ng\u01b0\u1eddi Vi\u1ec7t”, b\u00e0 Ch\u00e2m n\u00f3i, cho bi\u1ebft xu h\u01b0\u1edbng du l\u1ecbch tr\u1ea3i nghi\u1ec7m \u1ea9m th\u1ef1c \u0111ang ng\u00e0y c\u00e0ng “r\u00f5 n\u00e9t”, \u0111\u1eb7c bi\u1ec7t v\u1edbi kh\u00e1ch tr\u1ebb.<\/p>\n

B\u00ean c\u1ea1nh g\u00f3c \u0111\u1ed9 du l\u1ecbch, \u00f4ng Ho\u00e0ng T\u00f9ng, Ch\u1ee7 t\u1ecbch F&B Investment, c\u00f4ng ty \u0111\u1ea7u t\u01b0 v\u1ec1 \u0103n u\u1ed1ng, cho r\u1eb1ng y\u1ebfu t\u1ed1 v\u0103n h\u00f3a v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng th\u00fac \u0111\u1ea9y c\u00e1c “trend” \u0111\u1ed3 \u0103n Trung Qu\u1ed1c. Qu\u1ed1c gia n\u00e0y s\u1edf h\u1eefu kho t\u00e0ng m\u00f3n \u0103n phong ph\u00fa, nhi\u1ec1u n\u00e9t t\u01b0\u01a1ng \u0111\u1ed3ng v\u1ec1 nguy\u00ean li\u1ec7u, gia v\u1ecb v\u00e0 c\u00e1ch ch\u1ebf bi\u1ebfn v\u1edbi Vi\u1ec7t Nam. Khi m\u1ed9t m\u00f3n m\u1edbi xu\u1ea5t hi\u1ec7n, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 c\u1ea3m gi\u00e1c m\u1edbi l\u1ea1 nh\u01b0ng v\u1eabn \u0111\u1ee7 quen thu\u1ed9c \u0111\u1ec3 d\u1ec5 d\u00e0ng ch\u1ea5p nh\u1eadn.<\/p>\n

C\u00e1c m\u00f3n t\u1ea1o “trend” c\u0169ng ph\u1ed5 bi\u1ebfn trong \u0111\u1eddi s\u1ed1ng h\u1eb1ng ng\u00e0y c\u1ee7a ng\u01b0\u1eddi Trung Qu\u1ed1c, s\u1eed d\u1ee5ng nguy\u00ean li\u1ec7u d\u1ec5 ki\u1ebfm, gi\u00e1 v\u1eeba ph\u1ea3i, ch\u1ebf bi\u1ebfn kh\u00f4ng ph\u1ee9c t\u1ea1p n\u00ean c\u00e1c chu\u1ed7i \u0111\u1ed3 \u0103n u\u1ed1ng (F&B) d\u1ec5 d\u00e0ng nh\u00e2n r\u1ed9ng khi v\u00e0o Vi\u1ec7t Nam.<\/p>\n

M\u1eb7t kh\u00e1c, TikTok v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng video ng\u1eafn r\u00fat ng\u1eafn \u0111\u00e1ng k\u1ec3 th\u1eddi gian m\u1ed9t m\u00f3n \u0103n tr\u1edf th\u00e0nh hi\u1ec7n t\u01b0\u1ee3ng. Ch\u1ec9 c\u1ea7n h\u00ecnh \u1ea3nh b\u1eaft m\u1eaft, c\u00e1ch ch\u1ebf bi\u1ebfn \u0111\u1ed9c \u0111\u00e1o ho\u1eb7c t\u1ea1o c\u1ea3m gi\u00e1c t\u00f2 m\u00f2, m\u00f3n \u0103n c\u00f3 th\u1ec3 ph\u1ee7 s\u00f3ng kh\u1eafp m\u1ea1ng x\u00e3 h\u1ed9i ch\u1ec9 sau v\u00e0i tu\u1ea7n.<\/p>\n

“Ng\u00e0y nay, khi mua m\u1ed9t m\u00f3n \u0103n, kh\u00e1ch h\u00e0ng c\u00f2n mua m\u1ed9t tr\u1ea3i nghi\u1ec7m. C\u00e0ng nhi\u1ec1u kho\u1ea3nh kh\u1eafc c\u00f3 th\u1ec3 quay video ho\u1eb7c ch\u1ee5p \u1ea3nh, kh\u1ea3 n\u0103ng lan truy\u1ec1n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u00e0ng l\u1edbn”, \u00f4ng n\u00f3i.<\/p>\n

Khi n\u1ed9i dung \u0111\u01b0\u1ee3c lan truy\u1ec1n m\u1ea1nh v\u00e0 nhanh, nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 t\u00e2m l\u00fd mu\u1ed1n tham gia v\u00e0o xu h\u01b0\u1edbng chung. Th\u1ea1c s\u0129 L\u00ea Anh T\u00fa, Khoa Quan h\u1ec7 c\u00f4ng ch\u00fang – Truy\u1ec1n th\u00f4ng, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf – T\u00e0i ch\u00ednh TP HCM, n\u00f3i nh\u1eefng h\u00ecnh \u1ea3nh h\u00e0ng d\u00e0i ng\u01b0\u1eddi ch\u1edd mua, video ghi l\u1ea1i ph\u1ea3n \u1ee9ng khi n\u1ebfm th\u1eed hay nh\u1eefng d\u00f2ng chia s\u1ebb “ch\u00e1y h\u00e0ng”, “\u0111\u1ee3i hai ti\u1ebfng m\u1edbi mua \u0111\u01b0\u1ee3c” tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i t\u1ea1o hi\u1ec7u \u1ee9ng FOMO (s\u1ee3 b\u1ecb b\u1ecf l\u1ee1).<\/p>\n

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Kh\u00e1ch mua s\u1eefa tuy\u1ebft V\u00e2n Nam t\u1ea1i TP HCM h\u00f4m 27\/7. \u1ea2nh: Tr\u1ea7n Qu\u1ef3nh<\/em><\/p>\n<\/figcaption><\/figure>\n

Tuy nhi\u00ean, \u00f4ng T\u00fa nh\u1eadn x\u00e9t \u0111\u00e2y c\u0169ng l\u00e0 l\u00fd do khi\u1ebfn nhi\u1ec1u tr\u00e0o l\u01b0u h\u1ea1 nhi\u1ec7t r\u1ea5t nhanh. Khi y\u1ebfu t\u1ed1 m\u1edbi l\u1ea1 gi\u1ea3m d\u1ea7n, s\u1ea3n ph\u1ea9m kh\u00f4ng \u0111\u1ee7 ch\u1ea5t l\u01b0\u1ee3ng ho\u1eb7c th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ti\u1ebfp t\u1ee5c \u0111\u1ed5i m\u1edbi, s\u1ee9c h\u00fat s\u1ebd nhanh ch\u00f3ng suy gi\u1ea3m.<\/p>\n

“Truy\u1ec1n th\u00f4ng c\u00f3 th\u1ec3 gi\u00fap m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng r\u1ea5t nhanh nh\u01b0ng kh\u00f4ng th\u1ec3 thay th\u1ebf gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a s\u1ea3n ph\u1ea9m”, \u00f4ng n\u00f3i.<\/p>\n

Tu\u1ea5n Anh<\/strong><\/p>\n<\/article>\n

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https:\/\/vnexpress.net\/ly-do-mon-trung-quoc-lien-tuc-tao-trend-tai-viet-nam-5103246.html<\/p>\n","protected":false},"excerpt":{"rendered":"

L\u00fd do m\u00f3n Trung Qu\u1ed1c li\u00ean t\u1ee5c ‘t\u1ea1o trend’ t\u1ea1i Vi\u1ec7t Nam C\u01a1n s\u1ed1t du l\u1ecbch h\u1eadu Covid-19, s\u1ef1 \u0111\u1ed3ng \u0111i\u1ec7u v\u0103n h\u00f3a v\u00e0 hi\u1ec7u \u1ee9ng \u0111\u00e1m \u0111\u00f4ng \u0111\u00e3 t\u1ea1o n\u00ean c\u00e1c “trend” \u1ea9m th\u1ef1c Trung Qu\u1ed1c nh\u01b0 tr\u00e0 chanh gi\u00e3 tay, l\u1ea1p x\u01b0\u1edfng n\u01b0\u1edbng \u0111\u00e1. Ngay khi nghe tin m\u00f3n s\u1eefa tuy\u1ebft V\u00e2n Nam<\/p>\n","protected":false},"author":1,"featured_media":7716,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-am-thuc"],"_links":{"self":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts\/7715","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7715"}],"version-history":[{"count":0,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts\/7715\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/media\/7716"}],"wp:attachment":[{"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}