{"id":7853,"date":"2026-07-31T23:47:25","date_gmt":"2026-07-31T16:47:25","guid":{"rendered":"https:\/\/useful.vn\/?p=7853"},"modified":"2026-07-31T23:47:25","modified_gmt":"2026-07-31T16:47:25","slug":"lazada-hop-tac-meta-trien-khai-tiep-thi-lien-ket","status":"publish","type":"post","link":"https:\/\/useful.vn\/?p=7853","title":{"rendered":"Lazada h\u1ee3p t\u00e1c Meta tri\u1ec3n khai ti\u1ebfp th\u1ecb li\u00ean k\u1ebft"},"content":{"rendered":"
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\nLazada h\u1ee3p t\u00e1c Meta tri\u1ec3n khai ti\u1ebfp th\u1ecb li\u00ean k\u1ebft <\/h1>\n

Lazada tri\u1ec3n khai ch\u01b0\u01a1ng tr\u00ecnh \u0110\u1ed1i t\u00e1c ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u1ee7a Meta t\u1ea1i 6 th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1, cho ph\u00e9p nh\u00e0 s\u00e1ng t\u1ea1o g\u1eafn th\u1ebb s\u1ea3n ph\u1ea9m tr\u00ean Facebook v\u00e0 nh\u1eadn hoa h\u1ed3ng t\u1eeb giao d\u1ecbch.<\/p>\n

Ch\u01b0\u01a1ng tr\u00ecnh \u0110\u1ed1i t\u00e1c ti\u1ebfp th\u1ecb li\u00ean k\u1ebft (Affiliate Partnership Program) \u0111\u01b0\u1ee3c tri\u1ec3n khai t\u1ea1i Singapore, Malaysia, Th\u00e1i Lan, Indonesia, Vi\u1ec7t Nam v\u00e0 Philippines, tr\u00ean n\u1ec1n t\u1ea3ng Facebook. Doanh nghi\u1ec7p cho bi\u1ebft s\u1ebd m\u1edf r\u1ed9ng sang Instagram trong th\u1eddi gian t\u1edbi.<\/p>\n

Th\u00f4ng qua ch\u01b0\u01a1ng tr\u00ecnh, c\u00e1c nh\u00e0 s\u00e1ng t\u1ea1o n\u1ed9i dung c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i t\u00e0i kho\u1ea3n ti\u1ebfp th\u1ecb li\u00ean k\u1ebft Lazada v\u1edbi Facebook, t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m tr\u00ean s\u00e0n v\u00e0 g\u1eafn th\u1ebb tr\u1ef1c ti\u1ebfp trong b\u00e0i \u0111\u0103ng ho\u1eb7c Reels (video ng\u1eafn). Khi ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o s\u1ea3n ph\u1ea9m v\u00e0 ho\u00e0n t\u1ea5t \u0111\u01a1n h\u00e0ng tr\u00ean Lazada, nh\u00e0 s\u00e1ng t\u1ea1o s\u1ebd nh\u1eadn hoa h\u1ed3ng.<\/p>\n

Theo Lazada, vi\u1ec7c t\u00edch h\u1ee3p n\u00e0y gi\u00fap r\u00fat ng\u1eafn h\u00e0nh tr\u00ecnh mua s\u1eafm so v\u1edbi h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb li\u00ean k\u1ebft truy\u1ec1n th\u1ed1ng, v\u1ed1n y\u00eau c\u1ea7u ng\u01b0\u1eddi d\u00f9ng chuy\u1ec3n qua nhi\u1ec1u li\u00ean k\u1ebft tr\u01b0\u1edbc khi ho\u00e0n t\u1ea5t giao d\u1ecbch.<\/p>\n

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Ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng Lazada tr\u00ean smartphone. \u1ea2nh: Lazada<\/em><\/p>\n<\/figcaption><\/figure>\n

\u0110\u1ea1i di\u1ec7n doanh nghi\u1ec7p cho bi\u1ebft m\u00f4 h\u00ecnh m\u1edbi c\u0169ng m\u1edf th\u00eam k\u00eanh ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u00e0 b\u00e1n h\u00e0ng tr\u00ean s\u00e0n, \u0111\u1ed3ng th\u1eddi gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng d\u1ec5 kh\u00e1m ph\u00e1 s\u1ea3n ph\u1ea9m ngay t\u1eeb n\u1ed9i dung c\u1ee7a c\u00e1c nh\u00e0 s\u00e1ng t\u1ea1o.<\/p>\n

\u00d4ng Jared Chan, Gi\u00e1m \u0111\u1ed1c b\u1ed9 ph\u1eadn Ti\u1ebfp th\u1ecb li\u00ean k\u1ebft khu v\u1ef1c c\u1ee7a Lazada, cho bi\u1ebft ch\u01b0\u01a1ng tr\u00ecnh h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c k\u1ebft n\u1ed1i li\u1ec1n m\u1ea1ch gi\u1eefa qu\u00e1 tr\u00ecnh kh\u00e1m ph\u00e1 s\u1ea3n ph\u1ea9m tr\u00ean Facebook v\u00e0 Instagram v\u1edbi tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u00ean Lazada, qua \u0111\u00f3 h\u1ed7 tr\u1ee3 th\u01b0\u01a1ng hi\u1ec7u, nh\u00e0 b\u00e1n h\u00e0ng, ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n

Theo doanh nghi\u1ec7p, h\u1ee3p t\u00e1c \u0111\u01b0\u1ee3c tri\u1ec3n khai trong b\u1ed1i c\u1ea3nh th\u01b0\u01a1ng m\u1ea1i t\u1eeb n\u1ed9i dung s\u00e1ng t\u1ea1o ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n t\u1ea1i \u0110\u00f4ng Nam \u00c1. Lazada d\u1eabn s\u1ed1 li\u1ec7u cho bi\u1ebft th\u01b0\u01a1ng m\u1ea1i qua video hi\u1ec7n chi\u1ebfm kho\u1ea3ng 25% t\u1ed5ng gi\u00e1 tr\u1ecb giao d\u1ecbch th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (GMV) c\u1ee7a khu v\u1ef1c. N\u0103m 2024, kho\u1ea3ng 82% ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0110\u00f4ng Nam \u00c1 t\u1eebng mua s\u1ea3n ph\u1ea9m d\u1ef1a tr\u00ean gi\u1edbi thi\u1ec7u c\u1ee7a ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng.<\/p>\n

T\u1ea1i Vi\u1ec7t Nam, nh\u00e2n d\u1ecbp ch\u01b0\u01a1ng tr\u00ecnh ch\u00ednh th\u1ee9c tri\u1ec3n khai, Lazada gi\u1edbi thi\u1ec7u “Th\u1eed th\u00e1ch g\u1eafn th\u1ebb s\u1ea3n ph\u1ea9m” di\u1ec5n ra t\u1eeb ng\u00e0y 2 \u0111\u1ebfn 31\/7. Theo \u0111\u00f3, ng\u01b0\u1eddi tham gia c\u00f3 th\u1ec3 nh\u1eadn 100.000 \u0111\u1ed3ng cho m\u1ed7i b\u00e0i vi\u1ebft h\u1ee3p l\u1ec7 ho\u1eb7c 300.000 \u0111\u1ed3ng cho m\u1ed7i video Reels h\u1ee3p l\u1ec7 c\u00f3 g\u1eafn th\u1ebb s\u1ea3n ph\u1ea9m, c\u00f9ng m\u1ee9c tr\u1ee3 gi\u00e1 \u0111\u1ebfn 25% cho c\u00e1c s\u1ea3n ph\u1ea9m gi\u1edbi thi\u1ec7u.<\/p>\n

\u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n trong chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n h\u1ec7 sinh th\u00e1i ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u1ee7a Lazada. Tr\u01b0\u1edbc \u0111\u00f3, n\u0103m 2025, doanh nghi\u1ec7p c\u00f4ng b\u1ed1 \u0111\u1ea7u t\u01b0 th\u01b0\u1eddng ni\u00ean 100 tri\u1ec7u USD cho ch\u01b0\u01a1ng tr\u00ecnh LazAffiliate nh\u1eb1m m\u1edf r\u1ed9ng ch\u00ednh s\u00e1ch hoa h\u1ed3ng, ch\u01b0\u01a1ng tr\u00ecnh th\u01b0\u1edfng, m\u00e3 gi\u1ea3m gi\u00e1 c\u00e1 nh\u00e2n h\u00f3a, gian h\u00e0ng d\u00e0nh cho nh\u00e0 s\u00e1ng t\u1ea1o v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng.<\/p>\n

\u0110\u1ec3 tham gia ch\u01b0\u01a1ng tr\u00ecnh, \u0111\u1ed1i t\u00e1c ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u1ea7n b\u1eadt Ch\u1ebf \u0111\u1ed9 Chuy\u00ean nghi\u1ec7p (Professional Mode) tr\u00ean Facebook ho\u1eb7c Instagram, truy c\u1eadp m\u1ee5c “Quan h\u1ec7 \u0111\u1ed1i t\u00e1c Ti\u1ebfp th\u1ecb li\u00ean k\u1ebft” trong ph\u1ea7n “Ki\u1ebfm ti\u1ec1n”, k\u1ebft n\u1ed1i t\u00e0i kho\u1ea3n Lazada v\u00e0 ho\u00e0n t\u1ea5t \u0111\u0103ng k\u00fd tr\u01b0\u1edbc khi g\u1eafn th\u1ebb s\u1ea3n ph\u1ea9m v\u00e0o n\u1ed9i dung.<\/p>\n

Lazada l\u00e0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ho\u1ea1t \u0111\u1ed9ng t\u1ea1i Indonesia, Malaysia, Philippines, Singapore, Th\u00e1i Lan v\u00e0 Vi\u1ec7t Nam. N\u1ec1n t\u1ea3ng hi\u1ec7n k\u1ebft n\u1ed1i h\u01a1n 160 tri\u1ec7u ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1edbi tr\u00ean m\u1ed9t tri\u1ec7u nh\u00e0 b\u00e1n h\u00e0ng m\u1ed7i th\u00e1ng, \u0111\u1ed3ng th\u1eddi v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng thanh to\u00e1n, logistics ph\u1ee5c v\u1ee5 ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong khu v\u1ef1c.<\/p>\n

Th\u00e1i Anh<\/strong><\/p>\n

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Th\u1ec3 l\u1ec7 ch\u01b0\u01a1ng tr\u00ecnh tham kh\u1ea3o t\u1ea1i \u0111\u00e2y.<\/p>\n<\/div>\n<\/article>\n

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https:\/\/vnexpress.net\/lazada-hop-tac-meta-trien-khai-tiep-thi-lien-ket-5097310.html<\/p>\n","protected":false},"excerpt":{"rendered":"

Lazada h\u1ee3p t\u00e1c Meta tri\u1ec3n khai ti\u1ebfp th\u1ecb li\u00ean k\u1ebft Lazada tri\u1ec3n khai ch\u01b0\u01a1ng tr\u00ecnh \u0110\u1ed1i t\u00e1c ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u1ee7a Meta t\u1ea1i 6 th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1, cho ph\u00e9p nh\u00e0 s\u00e1ng t\u1ea1o g\u1eafn th\u1ebb s\u1ea3n ph\u1ea9m tr\u00ean Facebook v\u00e0 nh\u1eadn hoa h\u1ed3ng t\u1eeb giao d\u1ecbch. Ch\u01b0\u01a1ng tr\u00ecnh \u0110\u1ed1i t\u00e1c ti\u1ebfp th\u1ecb li\u00ean<\/p>\n","protected":false},"author":1,"featured_media":7854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-7853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong"],"_links":{"self":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts\/7853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7853"}],"version-history":[{"count":0,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/posts\/7853\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=\/wp\/v2\/media\/7854"}],"wp:attachment":[{"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/useful.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}